Say Cheese Rolling!

By / Magazine / June 30th, 2011 / Like

The Canadian Cheese Rolling Festival will be held on July 23rd, beginning at 12:00 noon in Whistler, British Columbia with an afternoon of cheese rolling races and other fun activities for the whole family.

Cheese rolling is unparalleled. It’s exhilarating for cheese lovers, and it is a one of a kind activity in Canada. A large wheel of cheese is rolled down a hill and daring Canadians chase after it. The first contestant to make it down the hill wins. British Columbia cheese maker, Natural Pastures, has produced the special 11-pound wheels of Cracked Pepper Verdelait cheese for the Canadian Cheese Rolling Festival since its very beginning. The winners get to take home the giant, coveted wheel of delicious Canadian cheese and a Whistler season ski pass for two. Whistler village will be promoting the Canadian Cheese Rolling Festival with animation, restaurant activities and much more a few days before the event.

“Last year, over 10,000 people gathered at the base of Blackcomb Mountain to experience the Canadian Cheese Rolling Festival and many people from across the country and abroad have asked us to bring it back in 2011,” says Solange Heiss, assistant director, marketing and nutrition communications, Dairy Farmers of Canada. “It’s a great activity for the entire family and a fantastic way to showcase the amazing cheeses this country has to offer.”

The race course will be set up in Whistler’s Upper Village on Blackcomb Mountain. Free round trip transportation to Blackcomb Mountain Base 2 parking lot via Excalibur Gondola in Whistler village is available for everyone. Anyone over 19 years of age can participate and contestants can register on site on July 23rd. The downhill event will consist of seven men’s and four women’s races. The winner from each round will compete in the finals. For the kids, there will be six uphill races in two heats, depending on their age.

In addition to the races, contestants, families and spectators can take in a host of other fun things to do, including activities for children who will be able to experience the Mobile Dairy Classroom, free cheese seminars, and a Farmers Market full of delicious samples of Canadian cheese made from 100% Canadian milk. Visitors will also be able to buy cheeses from different Canadian provinces. Well-known Canadian comic and award-winning host, Roman Danylo, will be hosting the days’ festivities.


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